“Building’s design is becoming much more integrated: beside shapes and functions, components’ design is gaining more attention because of its impact related to optimization practices in cutting, working, transportation and installation. All these processes are well illustrated in timber buildings.

This article presents two examples, two small scale projects, of the afore mentioned design and industrial process: MakHolz’s stand at MADE 2011 exhibition and WWW – World Wide Wood, a reversible setting-up that MakHolz presented at Verona’s ProgettoFuoco 2012 exhibition, both designed by Architect Carlo Bughi. WWW – World Wide Web was also set up at the Salone del restauro 2012 in Ferrara as DIAPREM’s stand and today is still available at the department of Architecture in Ferrara, in the IT area.

The exhibition stand designed for MADE 2011 clearly shows the industrial product’s facies as it  results from the numeric control machines: XLAM walls are cut avoiding waste material, then they are drilled in ways which recall tree shapes, creating wiry silhouette milled with the same machines used for windows’ and doors’ holes.

The composition is based on a single dimensional module characterised by three kinds of drillings, which can be assembled without distinctions. The installation recalls the building process: walls are measured and sized to be transported by a truck, with no need for oversize loads, and they are installed at the exhibition site using the same mechanical arms and the same processes adopted to build a house.  To reinforce such a logic, the whole exhibition stand’s structural shape explicitly recalls  that of XLAM’s buildings: boxes. The stand is constantly animated by events which are accommodated within these boxed compartments and are interconnected through an exhibition path.” [Davide Mantesso, Contemporary wood, Experimenting sustainability and small scale resources’ optimization: two exhibition stands’ projects, in Paesaggio Urbano | Urban Design, #5-6.2012]